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Every day matters. 

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At Everyday, we believe that the journey of parenting is defined by the small, meaningful moments we nurture each and every day. Our mission is to empower parents to connect with their children, championing emotional well-being, curiosity, and resilience in every moment of growth, learning, and play.

We understand that parenting is a continuous journey—one that requires patience, love and understanding. It’s about showing up, even on the hardest days, and embracing both the joys and challenges that come with raising children. We don’t aim for perfection; we aim for presence.

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Empathy is our foundation. We guide parents to build strong, lasting relationships with their children, helping them navigate the ups and downs of childhood with love, patience and intentionality. By enriching meaningful bonds, we believe children can grow into resilient, emotionally healthy adults, prepared to thrive in a world full of possibilities.

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Health is our heartbeat. Just like the roots of a tree, we believe in nurturing the emotional well-being of children through consistent, everyday care. Our focus is on fostering resilience, confidence and strength, through the routines and activities that make up daily life.

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Curiosity is our promise. We encourage parents to infuse curiosity and creativity into everyday moments—whether through imaginative play, exploration or simply discovering the world around them. Every challenge is an opportunity to learn, grow and connect in new and meaningful ways.

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At Everyday, we’re here to support parents through every step of this journey. We offer expert-driven guidance, tools and ideas to help parents create a nurturing environment where children can flourish emotionally, mentally and physically. We understand that no two families are the same and we are dedicated to providing realistic, accessible support that honours the uniqueness of every family’s journey.

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Because at the end of the day, it’s not about the extraordinary—it’s about the everyday.

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My Story

Lots of people say they ‘fell’ into their careers accidentally. Not me. I knew from a young age that I wanted to teach and each academic decision was intentionally made to get me there. I loved it. I taught Nursery, Reception and Key Stage 1 as well as interventions across the primary phase. I got to be in Early Years Moderation and Research Groups and no two days were the same. But teaching is extremely full on and full on in a way that you cannot imagine until you’re in it. So once I had my own children I wanted to teach in a way that meant I got to spend as much time with my own children as possible. These days I offer advice for parents, do the odd bit of supply teaching and spend as much time as possible playing with my children and sharing the best of those ideas in our play eBooks.

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With my passion and know how, I am here to walk you through the fundamentals of child development to support your child to achieve their fullest potential. I offer free content, expert advice and innovative guides to help you spend more time having the family life you dreamed of. You know the one where you sit round on a Sunday afternoon, as a family, playing games. Not the one where you stress about meltdowns and behaviour battles whenever you try to do something nice.

 

My commitment to you is to bring the best of what I’ve learned and still continue to learn. Whether you’re looking to support them through the tantrums, teach them the skill of relaxation or simply understand them better - I can’t wait to help you do this.

 

Love Emma / Mum, Teacher and Founder of Everyday

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Contact

I'm always happy to help with your parenting or practitioner queries. Send me an email or join the mailing list to stay up to date.

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